AHIA Social Media Promotion

AHIA Social Media Promotion / en Tue, 29 Apr 2025 04:19:43 -0500 Wed, 15 Mar 23 14:52:01 -0500 March Madness sweeps over AHA’s COVID-19 vaccination campaign in new toolkit /news/headline/2023-03-15-march-madness-sweeps-over-ahas-covid-19-vaccination-campaign-new-toolkit Just in time for March Madness, AHA is offering for hospitals and health systems a social media toolkit that uses the wildly popular NCAA basketball tournament season as a foundation for messages encouraging patients to stay up-to-date with their COVID-19 vaccinations. <a href="https://drive.google.com/drive/folders/16vHBiGHyX2D9M54Bh-9m7GwPblohv4WL?usp=sharing" target="_blank">DOWNLOAD THE TOOLKIT HERE</a> Wed, 15 Mar 2023 14:52:01 -0500 AHIA Social Media Promotion Investing in the Power of Teams to Address Social Needs /education-events/investing-power-teams-address-social-needs <div class="row"><a class="btn btn-md btn-secondary btn-" data-view-context="top-level-view" href="/webinar-recordings/2021-06-25-investing-power-teams-address-social-needs">View Webinar</a></div> Patients’ non-medical needs impact their health and contribute to health inequities. Hospitals and health systems are identifying best practices for social needs&nbsp;screening, and&nbsp;collecting and connecting patients with resources;&nbsp;and health care professionals have an important role to play in that process. Meeting&nbsp;patients’&nbsp;social needs is a collaborative effort, which requires engagement of various professions from across the health care spectrum and community. This virtual workshop highlights the power of robust, interdisciplinary care teams in addressing social needs. Learn how Regional One Health and&nbsp;NewYork-Presbyterian&nbsp;Hospital&nbsp;improved health outcomes by leveraging specialized skills of care team members to identify and address the social needs of their patients. Speakers:&nbsp; Susan R. Cooper, MSN, RN, FAAN&nbsp; Sr. Vice President &amp; Chief Integration Officer&nbsp; Center for Population Health &amp; Clinical Innovation&nbsp; Regional One Health&nbsp; Dodi Meyer, M.D.&nbsp;&nbsp; Professor of Pediatrics, Director, Community Pediatrics&nbsp; Columbia University Irving Medical Center&nbsp; Clinical Lead, ANCHOR Program&nbsp; NewYork-Presbyterian&nbsp;Hospital&nbsp; Carmen Cruz&nbsp; Program&nbsp;Lead, Center for Community Health Navigation&nbsp; NewYork-Presbyterian Hospital&nbsp; Moderator:&nbsp; Aisha Syeda, MPH&nbsp; Program Manager&nbsp; �� Association&nbsp; Fri, 28 May 2021 10:07:32 -0500 AHIA Social Media Promotion Twitter chat next week on building healthy communities /news/headline/2018-10-04-twitter-chat-next-week-building-healthy-communities U.S. News and World Report will host a Twitter chat on building healthy communities at 1:30 p.m. ET Oct. 10 using #<a href="https://twitter.com/hashtag/HealthcareOfTomorrow?src=hash">HealthcareOfTomorrow</a> on Twitter. AHA Chief Medical Officer Jay Bhatt, D.O., will participate as a guest expert for @<a href="https://twitter.com/ahahospitals">ahahospitals</a>. For more information on how hospitals are promoting healthy communities, visit <a href="/advancing-health-in-america.">/advancing-health-in-america.</a> Thu, 04 Oct 2018 14:33:01 -0500 AHIA Social Media Promotion A Hospital Leadership Guide to Digital & Social Media Engagement /standardsguidelines/2018-04-02-hospital-leadership-guide-digital-social-media-engagement Hospital and health care executives have a unique role to play in social media execution. Recognizing the importance of social media is the first step in taking your hospital into the digital world. Understanding the value and the potential of this medium can help leverage your community benefit programs and patient engagement in a way never possible before the advent of the Internet. This guide will help to explain the possibilities of using digital media to manage patient experience in your hospital. From connecting with community members and potential patients before they arrive at your doorstep to managing their care transitions after they leave – social media can help. This guide aims to provide information and best practices for using social media from the provider perspective in a proactive and thoughtful manner. It is important to understand the various implications of using social media as they relate to, among other issues, the Health Insurance Portability and Accountability Act (HIPAA) and employee and human resource considerations. As technology changes, so too will the options and availability of new resources for social engagement. This guide will provide you with the tools necessary to implement, manage and make informed decisions about the professional use of social media, no matter the current trend. While this guide is not meant to be an exhaustive resource, we hope it will serve as a blueprint for effective ways to engage online. Mon, 02 Apr 2018 16:27:23 -0500 AHIA Social Media Promotion �� Association Social Media Policy /standardsguidelines/american-hospital-association-social-media-policy <h2>POLICY PURPOSE</h2> This policy describes how the �� Association (AHA or Association) makes use of Social Media and how AHA employees manage AHA-branded Social Media accounts. <h2>DEFINITIONS</h2> “Social Media” refers to a website or platform that allows the creation and exchange of user- generated content. Examples include, but are not limited to, Facebook, LinkedIn, Pinterest, Twitter, YouTube and any AHA-affiliated internal or external online community platforms. <h2>SCOPE</h2> In fulfilling the AHA’s mission and vision, the AHA uses Social Media to build relationships with the health care field, the media and the public. Our use of Social Media enables the AHA to communicate with and educate our various audiences about health care issues and trends as they affect hospitals and health systems, and to ensure that the perspectives and needs of the health care field are clearly articulated and understood. <h2>POLICY IMPLEMENTATION</h2> <h3>A. ENSURING CIVIL DISCOURSE OVER SOCIAL MEDIA</h3> The AHA uses Social Media to create a dialogue about issues that affect the health care field and welcomes, as part of that dialogue, anyone with any interest in discussing these issues in a civil and respectful manner. At the same time, the AHA does not tolerate Social Media dialogue that does not conform to the reasonable standards of civility outlined in this policy. We reserve the right to take appropriate actions – including blocking any user, ending any communication with a blocked user, or involving proper law enforcement authorities if necessary – against dialogue participants who fail to observe the following guidelines on civil discourse: &nbsp; <ol> <li>All AHA employees are expected to conduct online interactions in accordance with the same values, ethics, confidentiality and other AHA policies that apply to employee off-line conduct, including this policy. As we all represent the AHA, whether in the office or out, we must always be aware of the impact our professional and personal online interactions may have on the AHA brand.</li> <li>AHA accepts responsibility for the content it posts on its Social Media sites and will not impersonate, mislead or purposely obscure the Association’s identity when using Social Media. Social Media is about enhancing the Association’s credibility and reputation. The AHA also expects participants in dialogue on our Social Media sites to refrain from impersonating, misleading or purposely obscuring their identities.</li> <li>AHA protects its own intellectual property and respects the intellectual property of others. We will not intentionally use copyrighted material without permission or use others’ business name, logo or other trademark-protected materials in a manner that may mislead or confuse others with regard to the business’s brand or business affiliation. The AHA also expects that participants in dialogue on our Social Media sites display the same respect for the intellectual property of the AHA and others. We will respond to clear and complete notices of alleged copyright or trademark infringement.</li> <li>AHA respects antitrust laws and does not use its Social Media sites to improperly coordinate discussions between market participants about prices, salaries, expansion plans, market allocation, refusals to deal or other anti-competitive practices.</li> <li>AHA recognizes the importance of maintaining the confidentiality of an individual’s personal and medical data and we will not include, reference or reveal such personal data in dialogue on our Social Media sites. We expect participants in the dialogue on our Social Media sites to similarly respect confidentiality and to refrain from including, referring to or revealing individuals’ personal or medical data.</li> <li>AHA accepts differences and differing opinions about health care issues affecting the health care field and we strive to maintain a courteous, polite and professional dialogue about these issues even when we might disagree with opinions expressed by others. AHA expects that participants in dialogue on the Association’s Social Media sites also will accept differences and differing opinions by responding in a respectful way when they disagree or have a difference of opinion.</li> <li>AHA does not use Social Media to bully, intimidate or threaten others and we expect participants in dialogues on the Association’s Social Media sites to refrain from bullying, intimidation and threatening harm or violence to anyone, including threats directed to the Association or any of its employees.</li> <li>AHA does not use Social Media to defame the reputation of others and we will not tolerate the use of the Association’s Social Media sites by any dialogue participants in order to defame the reputation of the Association, any individuals or groups of individuals or any organization or business entity.</li> <li>AHA does not publish or post profanity or obscene or pornographic communications on its Social Media sites. We do not tolerate the use of profanity or posting obscene or pornographic images by any participants in the dialogue on the Association’s Social Media sites, whether in a user profile or background or in a response, comment or message posting.</li> <li>AHA intends that Social Media serve as an effective communications tool for the Association and will refrain from spamming and other abusive uses of the Social Media technology/capability. We expect that participants in dialogue on the Association’s Social Media sites will properly use the technology/capabilities as an effective communications tool and will not engage in spam or other misuse of these technologies/capabilities.</li> </ol> *AHA reserves the right to eliminate, change or modify policies at any time. Mon, 02 Apr 2018 15:23:51 -0500 AHIA Social Media Promotion Twitter Chat Friday on Building a Culture of Safety /news/headline/2018-03-14-twitter-chat-friday-building-culture-safety Patient Safety Awareness Week will wind down with a <a href="http://www.unitedforpatientsafety.org/join_a_twitter_chat">Twitter chat</a>&nbsp;Friday on building a culture of safety. Use the hashtag #PSAW18 to join the conversation from 12-1 p.m. ET. For more on Patient Safety Awareness Week, sponsored by the Institute for Healthcare Improvement and National Patient Safety Foundation, visit <a href="http://www.unitedforpatientsafety.org/">www.unitedforpatientsafety.org</a>. Wed, 14 Mar 2018 15:07:02 -0500 AHIA Social Media Promotion