Mission/Vision/Strategy / en Mon, 28 Apr 2025 03:11:11 -0500 Fri, 10 Jan 25 08:17:42 -0600 Working Together to Chart a Course to Advance Health in America /news/perspective/2025-01-10-working-together-chart-course-advance-health-america <p>Thomas Edison once said, “Good fortune is what happens when opportunity meets with planning.”</p><p>As hospitals and health systems — and the millions of dedicated individuals who work there — pursue their unwavering mission to provide accessible and affordable quality care for all who need it, it’s more important than ever to be aligned around a clear path forward that allows us to deliver the care that so many people, families and communities depend on. </p><p>This week, at the start of a new year and with new political winds blowing in the nation’s capital, the AHA released our <a href="/ahas-2025-2027-strategic-plan?utm_source=newsletter&utm_medium=email&utm_campaign=aha-today" target="_blank" title="2025-2027 Strategic Plan">2025-2027 Strategic Plan</a>, designed to help you tackle the top issues of today and propel us to a future where all individuals reach their highest potential for health.</p><p>More than 1,000 hospital and health system leaders, including members of AHA’s Regional Policy Boards, Committees, State, Regional and Metropolitan Hospital Associations, and other key membership groups, provided input and helped shape the plan.</p><p>The plan is rooted in four core disciplines — advocacy and representation, thought leadership, knowledge exchange, and agents of change — which define AHA’s approach to providing value to members and advancing our field’s shared goals.</p><p>It includes nine principles that serve as the foundation for what we believe the health care ecosystem should be and strategies to help us make progress on our mission of advancing health in America. </p><p>In addition, on the <a href="/ahas-2025-2027-strategic-plan?utm_source=newsletter&utm_medium=email&utm_campaign=aha-today" target="_blank" title="2025-2027 Strategic Plan Webpage">webpage</a> you will find a number of resources the AHA offers to assist members with key strategic planning efforts, including the <a href="/environmentalscan" target="_blank" title="AHA Environmental Scan">Environmental Scan</a>, <a href="/aha-workforce-scan" target="_blank" title="AHA Workforce Scan">Workforce Scan</a> and <a href="https://www.shsmd.org/futurescan-2025" target="_blank" title="Future Scan">FutureScan</a>. </p><p>American health care has dedicated hospital and health system leaders, clinicians and care teams who strive to push our field forward. But they also know that there is always new knowledge to gain, new boundaries to explore and new ways to improve patient care.</p><p>Some of the best opportunities for sharing these strategies and learnings from leaders across the country occur at AHA’s flagship conferences. These include the <a href="/education-events/2025-aha-rural-health-care-leadership-conference" target="_blank" title="2025 AHA Rural Health Care Leadership Conference">2025 AHA Rural Health Care Leadership Conference</a> (Feb. 23-26, San Antonio); <a href="/education-events/2025-aha-annual-membership-meeting" target="_blank" title="2025 AHA Annual Membership Meeting">2025 AHA Annual Membership Meeting</a> (May 4-6, Washington, D.C.); <a href="https://web.cvent.com/event/b816d89d-06d6-4749-950c-7b2f2af4189b/summary?RefId=Registration" target="_blank" title="Accelerating Health Equity Conference">Accelerating Health Equity Conference</a> (May 19-22, Atlanta); and <a href="/education-events/2025-aha-leadership-summit" target="_blank" title="2025 AHA Leadership Conference">2025 AHA Leadership Summit</a> (July 20-22, Nashville).</p><p>While we know our health care system faces a number of significant challenges, we also know that we have many opportunities to build a healthier future for our patients and communities. The AHA is proud to support our nation’s hospitals and health systems as they provide 24/7 life-saving care to all patients and lead innovative efforts to advance well-being.</p><p>Hospitals and health systems are central to our national health and health care. The AHA is incredibly proud to represent and serve you. We look forward to working together this year and in the future as we continue to advance health in America.</p> Fri, 10 Jan 2025 08:17:42 -0600 Mission/Vision/Strategy AHA releases 2025-2027 Strategic Plan /news/headline/2025-01-09-aha-releases-2025-2027-strategic-plan <p>The AHA today <a href="/ahas-2025-2027-strategic-plan" title="strat plan">released</a> its 2025-2027 Strategic Plan, approved by the AHA Board of Trustees in November. The plan is rooted in four core disciplines — advocacy and representation, thought leadership, knowledge exchange, and agents of change. It also includes nine principles that serve as the foundation of the AHA’s work and strategies to help the field make progress on its mission of advancing health in America. View the <a href="/system/files/media/file/2025/01/2025-AHA-Strategic-Plan-20250106.pdf" title="2025-27 Strat plan">2025-2027 Strategic Plan</a> for more information.</p> Thu, 09 Jan 2025 14:23:47 -0600 Mission/Vision/Strategy 4 Insights into Walgreens’ Health Strategy Review /aha-center-health-innovation-market-scan/2024-03-12-4-insights-walgreens-health-strategy-review <div class="container"><div class="row"><div class="col-md-8"><p><img src="/sites/default/files/inline-images/4-Insights-into-Walgreens-Health-Strategy-Review.png" data-entity-uuid="0f17d05c-b3f7-4e8f-8a7b-7b9690746bea" data-entity-type="file" alt="4 Insights into Walgreens’ Health Strategy Review. A soccer field chalkboard with the Walgreens logo in the center. Four hands with blue chalk are drawing up a strategy on the board." width="100%" height="800"></p><p>Walgreens recently has undergone significant leadership changes while facing financial challenges on several fronts. The pharmacy chain operator last month was replaced on the Dow Jones Industrial Average by Amazon and halved its dividend two months earlier to conserve cash as it tries to grow its business.</p><p>In the roughly four months since new CEO Tim Wentworth took over, analysts have been trying to determine how the company will adjust its long-term vision — particularly since some of its huge investments to grow its health care business have yet to deliver the intended results.</p><p>For anyone expecting a major rebranding of the company or a fundamentally new direction in its health care operations, Wentworth essentially had two words to say about it during an <a href="https://seekingalpha.com/article/4675736-walgreens-boots-alliance-inc-wba-presents-44th-annual-td-cowen-healthcare-conference" target="_blank" title="Seeking Alpha: Walgreens Biooks Alliance, Inc. (WBA) Presents 44th Annual TD Cowen Healthcare Conference (Transcript)">interview</a> at the recent TD Cowen Health Care Conference: “Forget it.”</p><p>Instead, Wentworth said he and the board will meet in April to conduct a strategic review of Walgreens’ retail, pharmacy and health care business portfolio and to develop a road map for the future. By year-end we should have a clearer picture on how Walgreens will evolve, but Wentworth gave some hints about potential areas of change.</p><h2><span>4 Takeaways on Walgreens’ Future Health Care Direction</span></h2><h3><span>1</span> <span>|</span> Relationship-building through the pharmacy will receive greater attention.</h3><p>Walgreens’ experience in administering vaccinations to scores of customers convinced Wentworth that pharmacist trust can be leveraged further in other ways on behalf of payers to drive engagement and create value.</p><h4>Takeaway</h4><p>When the company announced its $1 billion cost-cutting initiative last fall, Walgreens stated that many of the cuts in 2024 would come from retail pharmacy operations. It remains to be seen how this fits alongside the goal of expanding the role of pharmacists in leveraging trusting relationships with customers.</p><h3><span>2</span> <span>|</span> Retail stores will remain central to Walgreens’ strategy.</h3><p>Even as it continues to close some of its 8,600 retail outlets to reduce costs, Walgreens will be focused on getting its footprint right, Wentworth said. The emphasis will be on what the organization should look like in five years and then reverse-engineer how the footprint needs to change.</p><h4>Takeaway</h4><p>Determining which locations will deliver incremental health services and which will be more focused on community pharmacy services will be critical in this process. In talks with its board, Wentworth said the company needs to be clear about its strategy for the front (retail) and the back of the stores (pharmacy and health care).</p><h3><span>3</span> <span>|</span> Getting board alignment on health care assets will be critical.</h3><p>As part of its review with the board, company leaders will examine Walgreens’ health care assets, including: primary care provider VillageMD; CareCentrix, a post-acute and home care provider; Summit Health/CityMD, a provider of primary, specialty and urgent care; and Shields Health, a specialty pharmacy. The company’s clinical trials division and fulfillment centers also will be scrutinized. This discussion will help shape strategy on how to optimize performance in the markets these companies serve.</p><h4>Takeaway</h4><p>While Walgreens remains committed to these businesses and has a strong belief in their value, the scale of some operations will change and some could end up being moved to different areas of the company. Last fall, VillageMD announced plans to close underperforming locations in five markets, including all 58 in Illinois and Florida, as part of a larger cost-cutting initiative. And reports that Shields Health may be sold are untrue, Wentworth said. Instead, Walgreens will focus on optimizing value from the company.</p><h3><span>4</span> <span>|</span> New pharmacy models will be explored.</h3><p>Earlier this year, Wentworth said the company will examine new pharmacy models as cost-plus drug pricing appears to be gaining momentum. He believes the market, including CVS’ new pharmacy benefit management (PBM) reimbursement model, is responding to what payers want.</p><h4>Takeaway</h4><p>Wentworth is encouraged by a recent willingness among PBMs to change the conversation around not just cost-plus drug pricing models, but also to other services that companies like Walgreens can provide to create value for PBMs and payers and that can be bundled. The examples of providing vaccinations, tests and other services demonstrate that retailers can provide these services and get paid a fair fee without “cross-subsidization that distorts the economics for us or the marketplace,” he said.</p><h2><span>Learn More</span></h2><p>For a deeper dive into how companies like Walgreens, Amazon, CVS Health and others plan to transform health care this year, read Market Scan’s <a href="/aha-center-health-innovation-market-scan/2024-02-19-special-report-how-health-care-disruptors-will-transform-field" target="_blank" title="AHA2024 Disruption Report cover Special Report: How Health Care Disruptors will Transform the Field in 2024">2024 Health Care Disruption Outlook</a>.</p></div><div class="col-md-4"><p><a href="/center" title="Visit the AHA Center for Health Innovation landing page."><img src="/sites/default/files/inline-images/logo-aha-innovation-center-color-sm.jpg" data-entity-uuid="7ade6b12-de98-4d0b-965f-a7c99d9463c5" alt="AHA Center for Health Innovation logo" data-entity- type="file" class="align-center"></a></p><p><a href="/center/form/innovation-subscription"><img src="/sites/default/files/2019-04/Market_Scan_Call_Out_360x300.png" data-entity-uuid data-entity-type alt></a></p></div></div></div>.field_featured_image { position: absolute; overflow: hidden; clip: rect(0 0 0 0); height: 1px; width: 1px; margin: -1px; padding: 0; border: 0; } .featured-image{ position: absolute; overflow: hidden; clip: rect(0 0 0 0); height: 1px; width: 1px; margin: -1px; padding: 0; border: 0; } Tue, 12 Mar 2024 06:15:00 -0500 Mission/Vision/Strategy Committee on Health Strategy and Innovation /education-events/committee-health-strategy-and-innovation Wed, 18 Oct 2023 10:33:13 -0500 Mission/Vision/Strategy AHA Releases 2022-2024 Strategic Plan and Updates to Vision and Mission Statements <div class="container"><div class="row"><div class="col-md-8"><p>For more than two full years, America’s hospitals and health systems – and their millions of caregivers and front-line team members – have demonstrated courage and compassion as they’ve worked tirelessly to care for and protect their patients and communities.</p><p>Reflective of the challenges faced by the field, we’ve adjusted our priorities and focus to meet the immediate needs of responding to the pandemic while also continuing to work on long-term strategies to advance health in America.</p><p>Recognizing the new environment we are in, the AHA has developed a three-year strategic plan (2022-2024) featuring five strategic pillars that will guide the association’s work. These include:</p><ul><li>Provide Better Care and Greater Value</li><li>Ensure the Financial Stability of Hospitals and Health Systems</li><li>Enhance Public Trust and Confidence in Hospitals and Health Systems</li><li>Address Workforce Challenges: Now, Near and Far</li><li>Improve the Health Care Consumer Experience</li></ul><p>The plan also acknowledges that equity and behavioral health cut across each of these pillars and that advanced data analytics, leadership and partnerships will be pivotal to achieving success.</p><p>The AHA Board of Trustees at its meeting last month approved the plan, which includes input from hospital and health system leaders across the country, as well as our state, regional and metropolitan association partners.</p><p><strong>You can download the</strong> <a href="/strategy" target="_blank"><strong>Strategic Plan and other resources here</strong></a>. We hope that the plan will be useful to you as we chart a course to 2025 and provide a framework that you can use for your own organization.</p><h2>Updates to AHA Vision and Mission Statements</h2><p>The AHA Board of Trustees also approved updates to the association’s vision and mission statements to more directly reflect the importance of equity in advancing the health of individuals and communities. The updated vision and mission statements follow (updates noted in red).</p><p><strong>AHA Vision Statement</strong>: The AHA Vision is of a <span><em><strong>just</strong> </em></span>society of healthy communities, where all individuals reach their highest potential for health.</p><p><strong>AHA Mission Statement</strong>: The AHA Mission is to advance the health of <span><em><strong>all </strong></em></span>individuals and communities. AHA leads, represents, and serves hospitals, health systems and other related organizations that are accountable to communities and committed to <span><em><strong>equitable care and</strong></em></span> health improvement <span><em><strong>for all</strong></em></span>.</p><h2>Further Questions</h2><p>If you have questions, please contact AHA at 800-424-4301.</p></div><div class="col-md-4"><p class="text-align-center"><a class="btn btn-primary btn-wide" href="/system/files/media/file/2022/02/aha-releases-2022-2024-strategic-plan-and-updates-to-vision-and-mission-statements-2-8-22.pdf"><strong>Download the PDF</strong></a></p><p><img src="/sites/default/files/2022-02/image-aha-releases-2022-2024-strategic-plan-and-updates-to-vision-and-mission-statements-2-8-22-2-462-px.png" width="470" height="701"></p></div></div></div> Tue, 08 Feb 2022 14:32:40 -0600 Mission/Vision/Strategy How to Address 3 Critical Health Care Focus Areas for 2022 /aha-center-health-innovation-market-scan/2022-02-08-how-address-3-critical-health-care-focus-areas <div class="container"> <div class="row"> <div class="col-md-8"> <p><img alt="How to Address 3 Critical Health Care Focus Areas for 2022. A knob marked SUCCESS that goes from Off to 1 through 9 and then Max in black. At the end of the rand there is an addition mark labeled 11 in red. The know is set to 11." data-entity-type="file" data-entity-uuid="619a23ff-e2bd-47b6-9f3c-bc8cb607c98c" src="/sites/default/files/inline-images/AHA-MS-how-to-address-3-critical-health-care-focus-areas-for-2022.jpg" width="620" height="381"></p> <p>Health care providers face a reality that was unimaginable a couple of years ago. Service lines continue to be interrupted by COVID-19, with no end in sight. The health care workforce is stressed out and stretched thinly amid the so-called Great Resignation wave. Care delivery increasingly is being moved from hospitals to outpatient facilities and the home, thanks in part to an explosion of digital technologies.</p> <p>These and other trends have sped up health care transformation. And while the future appears anything but clear, thought leaders have issued a slew of predictions and analyses about what executives should be taking away from the current trends.</p> <h2>1 <span>|</span> <span>Meet the Workforce Challenge</span></h2> <p>Workforce retention and recruitment arguably have become the most critical challenge facing health care leaders. One in four U.S. hospitals reporting their data to Department of Health & Human Services said they were facing critical staff shortages last month. Demand for clinical staff, particularly nurses, has led hospitals and health systems to spend significantly more on salaries, sign-on bonuses and traveling nurses.</p> <p>This problem will persist beyond 2022, according to a Jan. 6 S&P Global Ratings report on nonprofit hospitals. The Great Resignation has added to health care’s woes. Of the 6.4 million workers who quit their jobs in November, health care workers had the second highest resignation rate at 6.4%, notes the Bureau of Labor Statistics.</p> <h3><span><span> Critical Success Factors </span></span></h3> <ul> <li><span><strong>Concentrate on retention strategies.</strong></span> Capitalize on the potential of virtual health and digital solutions to transform care delivery and expand access to clinical expertise.</li> <li><span><strong>Prioritize clinician training, support seamless and high-quality interaction.</strong></span> Increase use of augmented reality to train clinicians, assist in treatment and upskill workers. Integrate automation technology and reassess virtual care programs to scale them for long-term success. Learn more in the <a href="/system/files/media/file/2021/10/AHA-Health-Care-Talent-Scan-2022.pdf" target="_blank">AHA 2022 Health Care Talent Scan</a> report.</li> <li><span><strong>Be creative.</strong></span> UPMC recently created its own <a href="https://www.upmc.com/media/news/121721-upmc-travel-staffing" target="_blank" title="UPMC.com: UPMC Launches In-House Travel Staffing Agency to Address Nursing Shortage">travel-staffing agency</a> to help retain highly skilled nurses and surgical technologists. The goal is to rely less on costly outside agency staff and provide flexibility to UPMC staff who would like to travel to its facilities in Pennsylvania, Maryland and New York.</li> </ul> <h2>2 <span>|</span> <span>Transition Care to Home</span></h2> <p>As much as $265 billion worth of care services for Medicare fee-for-service and Medicare Advantage beneficiaries could shift to the home by 2025, according to a recent <a href="https://www.mckinsey.com/industries/healthcare-systems-and-services/our-insights/from-facility-to-home-how-healthcare-could-shift-by-2025" target="_blank" title="McKinsey & Company: From facility to home: How healthcare could shift by 2025">McKinsey & Company report</a>. Interventions like primary care telehealth visits, self-administered dialysis at home, remote patient monitoring and support activities for daily living have the potential to deliver greater value and higher-quality care.</p> <h3><span><span> Critical Success Factors </span></span></h3> <ul> <li><span><strong>Create a value-backed home care strategy.</strong></span> Develop specific use cases in which patients benefit from higher-quality, more accessible care and reduce medical costs and unnecessary hospitalizations and emergency department use.</li> <li><span><strong>Develop care-at-home clinical models for patients.</strong></span> Examples include primary and specialty telehealth care, in-home acute care or in-home infusion services.</li> <li><span><strong>Establish partnerships.</strong></span> Consider teaming with other providers or technology companies that can provide care at home; enabling services such as remote monitoring, care management, social support; or building capabilities internally.</li> </ul> <h2>3 <span>|</span> <span>Clinical Outcomes: Your Key Differentiator</span></h2> <p>As direct-to-consumer companies further expand into primary care, behavioral health and other service areas, many are facing challenges in scaling operations. How this might impact outcomes and patients’ expectations remains to be seen, but expect quality to be the ultimate arbiter of success. This will be a year of differentiation, particularly in digital health, notes a <a href="https://www.bvp.com/atlas/2022-healthcare-predictions?#3-As-the-digital-health-field-becomes-more-crowded-clinical-outcomes-will-become-a-key-competitive-differentiator" target="_blank" title="Bessemer Venture Partners 2022 Healthcare Predictions: 3. As the digital health field becomes more crowded, clinical outcomes will become a key competitive differentiator">Bessemer Health Ventures report</a>.</p> <h3><span><span> Critical Success Factors </span></span></h3> <ul> <li><span><strong>Use data analytics to accelerate innovation and reduce risks.</strong></span> With the field moving toward value-based health care models, providers using advanced data management technologies and artificial intelligence-driven analytics to identify opportunities for improvement, measure results and improve outcomes will have the advantage.</li> <li><span><strong>Make targeted investments.</strong></span> For outside companies disrupting health care as well as traditional providers, investing in people, processes and protocols are more important than ever. That may be easier said than done, however, in today’s challenging economic environment.</li> <li><span><strong>Stay focused on quality.</strong></span> This year, many expect the narrative in virtual care, particularly in behavioral health, to shift focus from access to quality. As access gaps are filled, the importance of quality will be underscored. Those who prove real differentiation in clinical outcomes will be the winners.</li> </ul> </div> <div class="col-md-4"> <p><a href="/center" title="Visit the AHA Center for Health Innovation landing page."><img alt="AHA Center for Health Innovation logo" data-entity- data-entity-uuid="7ade6b12-de98-4d0b-965f-a7c99d9463c5" src="/sites/default/files/inline-images/logo-aha-innovation-center-color-sm.jpg" type="file" class="align-center"></a></p> <a href="/center/form/innovation-subscription"><img alt data-entity-type data-entity-uuid src="/sites/default/files/2019-04/Market_Scan_Call_Out_360x300.png"></a></div> </div> </div> .field_featured_image { position: absolute; overflow: hidden; clip: rect(0 0 0 0); height: 1px; width: 1px; margin: -1px; padding: 0; border: 0; } .featured-image{ position: absolute; overflow: hidden; clip: rect(0 0 0 0); height: 1px; width: 1px; margin: -1px; padding: 0; border: 0; } ul { list-style: none; /* Remove default bullets */ } ul li::before { content: "\2022"; /* Add content: \2022 is the CSS Code/unicode for a bullet */ color: #9d2235; /* Change the color */ font-weight: bold; /* If you want it to be bold */ display: inline-block; /* Needed to add space between the bullet and the text */ width: 1em; /* Also needed for space (tweak if needed) */ margin-left: -1em; /* Also needed for space (tweak if needed) */ } Tue, 08 Feb 2022 06:15:00 -0600 Mission/Vision/Strategy Developing Mission, Vision and Values Statements /node/679519 <p>The Free Management Library provides free, easy-to-access, online articles to develop individuals, groups and organizations (for-profit and non-profit). It is one of the world's largest and well-organized collections of these types of articles and resources. The Library focuses on practical information that visitors can quickly apply and contains an extensive listing of resources for strategic planning; including multiple resources for how to develop organizational mission, vision and value statements.</p> Wed, 15 Sep 2021 13:50:36 -0500 Mission/Vision/Strategy Executing Your Strategy: Keys to Transformational Change | Transformation Talks /aha-transformation-talks/ep12-strategy-execution <div></div> <div> /* Banner_Title_Overlay_Bar */ .Banner_Title_Overlay_Bar { position: relative; display: block; overflow: hidden; max-width: 1170px; margin: 0px auto 25px auto; } .Banner_Title_Overlay_Bar h1 { position: absolute; bottom: 40px; color: #003087; /*background-color: rgba(255, 255, 255, .8);*/ width: 100%; padding: 20px 40px; font-size: 3em; /*box-shadow: 0 3px 8px -5px rgba(0, 0, 0, .6);*/ } @media (max-width:991px) { .Banner_Title_Overlay_Bar h1 { bottom: 0px; margin: 0px; font-size: 2.5em; } } @media (max-width:767px) { .Banner_Title_Overlay_Bar h1 { font-size: 2em; 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} } <header class="Banner_Title_Overlay_Bar TT_Banner"><img alt="Banner Image" src="/sites/default/files/2020-12/AHA_TT_thumbnail_300x173.jpg" /> <div> <h1 class="tth1">Executing Your Strategy: Keys to Transformational Change</h1> </div> </header> </div> /* CntMenuSub */ .CntMenuSub{ margin:20px 0px; padding-bottom: 5px; color: #afb1b1; letter-spacing: 1.5px; font-weight: 400; font-size: 11.2px; } .CntMenuSub .CntMenuBar{ border-bottom: 1px solid lightblue; } /* if includes a logo */ @media (min-width:361px){ .CntMenuSub.CntMenuSubLogo .CntMenuBar{ margin-top: 10px; float: left; width: calc(100% - 425px); } } @media (max-width:767px) and (min-width:361px){ .CntMenuSub.CntMenuSubLogo .CntMenuBar{ float: left; width: calc(100% - 0px); } .CntMenuSub.CntMenuSubLogo img{ width: auto; } } /* // */ .CntMenuSub .CntMenuBar a:after{ content: "|"; padding: 0 3px 0 6px; color: #555; } .CntMenuSub .CntMenuBar a:last-child:after{ content: ""; } .CntMenuSub .CntMenuSubHome, .CntMenuSub .CntMenuSubParent{ text-transform: uppercase; color: #555; opacity: .9; } .CntMenuSub .CntMenuSubParent{ } .CntMenuSub .CntMenuSubChild{ } .CntMenuSub .CntMenuSubCurrent{ opacity: .7; } .CntMenuSub .CntMenuSubHome:hover, .CntMenuSub .CntMenuSubParent:hover{ text-transform: uppercase; color: #d50032; } /* CntMenuSub // */ <div class="row CntMenuSub"> <div class="CntMenuBar"><a class="CntMenuSubParent" href="./" id="CntMenuSubParentOnly"></a> <span class="CntMenuSubChild" id="CntMenuSubChildz"></span></div> <div> </div> </div> var url = window.location.pathname; var path = url.split('/').slice(1, 2).join('/'); var pathreplace2 = path.replace(/-/g, " "); document.getElementById("CntMenuSubParentOnly").innerHTML =(pathreplace2); var y = document.getElementsByTagName("h1"); document.getElementById("CntMenuSubChildz").innerHTML = y[0].innerHTML; <div class="row"> <div class="col-md-6"> <div class="embed-responsive embed-responsive-16by9">View</div> <p>Sponsored by: <a href="https://www.ipmcinc.com/ " target="_blank"> <img alt="IPM Logo" src="/sites/default/files/2021-07/Logo_IPM_834x313.jpg" /> </a></p> </div> <div class="col-md-6 center_body"></p> <p class="center_Lead"></p>--> <p><strong>Health care leaders have been working feverishly to recraft strategy to transform their organizations and compete in a landscape that morphs almost daily. Now comes the hard part: ensuring that the strategy is executed.</strong></p> <p>Strategy execution remains one of the most important facets of transformational change; yet many hospital, health system and other business leaders continue to have difficulty in this area. Without proper execution, even the best strategic plans will fail. A survey of business leaders published in the Harvard Business Review illustrates the challenge:</p> <ul> <li>Only 16% of top leaders were rated very effective at either strategy or execution.</li> <li>Only 8% were rated very effective at both.</li> <li>63% were rated neutral or worse on at least one dimension of strategy or execution.</li> </ul> .TTreadmore{ font-weight: 700; margin-top:50px; } <p class="TTreadmore">Download the <a href="/system/files/media/file/2021/08/TT_ep12-transformational-change.pdf" target="_blank">Episode Abstract</a> >></p> </div> </div> <div class="container-fluid row"> <div class="row"> <div class="col-md-12"> /* CalloutBorderWrapper - aka SponsorMarketoForm */ .CalloutBorderWrapper { background-color: ; padding: 5px 25px 20px 25px; border: solid 2px #307FE2; margin: 25px 100px 25px; } @media (max-width:640px){ .CalloutBorderWrapper { margin: 25px 0px 25px; } } .CalloutBorderWrapper h3 { margin: 10x 0 0 0; color: #555; font-size: .7em; text-transform: uppercase; font-weight: 400; letter-spacing: 3px; max-width: 200px; /* Custom for the copy length */ background-color: #fff; padding: 5px 15px; position: relative; top: -35px } .CalloutBorderWrapper h2 { color: #002855; } .CalloutBorderWrapper .CalloutBorderWrapperHolder { background-color: ; padding: 15px; display: inline-block; margin-bottom: 25px; } .CalloutBorderWrapperHolder form { margin: auto; } /* CalloutBorderWrapper - aka SponsorMarketoForm // */ <div class="cta--image-container CalloutBorderWrapper center_body"> <h3>Key Take Aways</h3> <p>Here is what our experts had to say:</p> .sp_CTA5_holder { margin-top:50px; border-bottom: solid 1px #555; padding-bottom: 50px; } .sp_CTA5_holder_last { border-bottom: solid 0px #555; } .sp_CTA5_holder >div{ overflow: auto; } .sp_CTA5_holder ul { list-style: none; /* Remove default bullets */ padding-left: 0px; margin-bottom: 25px; } .sp_CTA5_holder ul li { margin-bottom: 7px; line-height: 1.5em; } .sp_CTA5_holder ul li::before { content: " "; font-size: 1em; margin-right: 10px; display: inline-block; height: 12px; background-color: #d50032; width: 12px; position: relative; top: 0px; } .sp_CTA5_holder ul li { padding-left: 23px; text-indent: -23px; } .sp_CTA5_holder h2 { color: #002855; /*! line-height: 2em; */ font-size: 2.15em; margin: 0 0 15px 0; /*! font-size: 30px; */ } .sp_CTA5_holder h3 { color: #002855; line-height: 1em; font-size: 1.5em; margin-bottom: 25px; margin-top:5px; } .sp_CTA5_section{ margin-top: 25px } .sp_CTA5_ImgShadow { /*background-color:green;*/ /* just a visual */ text-align: center } .sp_CTA5_ImgShadow { padding-bottom:75px; /* must match the padding on the img*/ margin: 0px; } .sp_CTA5_ImgShadow img{ width: calc(100% - 35px - 15px); -webkit-box-shadow: 50px -75px 0px 0px rgba(185, 217, 235, 1); -moz-box-shadow: 50px -75px 0px 0px rgba(185, 217, 235, 1); box-shadow: 50px -75px 0px 0px rgba(185, 217, 235, 1); position: relative; top: 75px; max-width: 490px; } @media (max-width:990px){ .sp_CTA5_ImgShadow img{ max-width: 350px;} } @media (max-width:990px){ .sp_CTA5_ImgShadow { padding-bottom:75px; /* must match the padding on the img*/ margin: 0px; margin-right: 40px } } <div class="sp_CTA5_section row"> <div class="col-sm-1"> </div> <div class="col-md-10"> <div><img alt="Effective Education icon" src="/sites/default/files/2021-02/TT_Icon_Ep4_EffectiveEducation_150x150.png" /> <p>Define what transformation means for your organization.</p> </div> <div><img alt="Success icon" src="/sites/default/files/2021-02/TT_Icon_Ep3_Success_150x150.png" /> <p>Executives compose strategy; execution lies with others.</p> </div> <div><img alt=" Jobs icon" src="/sites/default/files/2020-12/TT_Icon_Ep1_Jobs_150x150.png" /> <p>Culture reflects leadership; leadership changes culture.</p> </div> <div><img alt="ReduceBurnout icon" src="/sites/default/files/2021-04/TT_Icon_Ep2_ReduceBurnout_150x150.png" /> <p>Optimal performance requires convergence, not alignment.</p> </div> <div><img alt="Streamline icon" src="/sites/default/files/2021-02/TT_Icon_Ep3_Streamline_150x150.png" /> <p>Start small and fail fast.</p> </div> <img src="xxxx" alt="xxxx"> <p>xxxx</p> !--<ul> <li>xxxx</li> </ul>-- </div>--></div> <div class="col-sm-1"> </div> </div> </div> </div> </div> </div> <div class="row"> <div class="col-md-1"> </div> <div class="col-md-10 center_body"></p> <p class="center_Lead"></p>--> <h2>Speakers</h2> /* people */ .people { margin-top: 50px; } .people img:nth-child(1) { border-radius: 200px; -moz-border-radius: 200px; -webkit-border-radius: 200px; margin-bottom: 10px; max-width:200px; /* for Transformation Talks */ display:block; /* for Transformation Talks */ margin:auto; /* for Transformation Talks */ } .people img:nth-child(1):hover { opacity: .7 } @media (max-width:991px) { .people { margin: auto; } .people p { text-align: center } } .ci_profile { margin-bottom: 30px; display: block; } @media (max-width:991px) { .ci_profile { text-align: center } } .ci_profile p { margin: 0 0 7px 0 } .ci_profile_name { font-weight: 700; font-size: 20px; } p.ci_profile_name { font-size: 1.5em; } .ci_profile_title { font-style: italic; line-height: 1.3em } .ci_profile_company { font-size: 1em; } p.ci_profile_award { font-size: .8em; text-align:center; color:#55555599; font-weight: 700 } .ci_profile_social { width: auto; } .ci_profile_social i { padding-right: 25px; font-size: 20px } .ci_profile_social a:last-of-type i { padding-right: 0px; } #ci_footer-social { font-size: 1.5em; padding-top: 0px; width: 100%; text-align: right; } @media (max-width:991px) { .ci_logo { margin-top: 25px } .ci_social p { text-align: center !important; } #ci_footer-social { text-align: center } } /* // */ /* .people3 .rowEqual_768 */ @media (min-width:769px){ .people3{ clear: both } .people3 .rowEqual_768 { display: -webkit-box; display: -webkit-flex; display: -ms-flexbox; display: flex; flex-wrap: wrap; } .people3 .rowEqual_768>[class*='col-'] { -ms-flex: 1; /* IE 10 */ flex: inherit; /*flex*/ width: calc((100% / 3) - 2px) /*Adjust % for the number per row, will override the bootstrap - Also needed for Safari*/; } } @media (max-width:767px) and (min-width:361px){ .people3 .rowEqual_768 { display: -webkit-box; display: -webkit-flex; display: -ms-flexbox; display: flex; flex-wrap: wrap; } .people4 .rowEqual_768>[class*='col-'] { -ms-flex: 1; /* IE 10 */ flex: auto; width: calc((100% / 1) - 2px) /*Adjust % for the number per row, will override the bootstrap - Also needed for Safari*/; } } /* .people3 .rowEqual_768 // */ <div class="row people people4"> <div class="row rowEqual_768"> <div class="col-md-4 col-sm-4 ci_profile"><img alt="Jennifer Weiss Wilkerson " src="/sites/default/files/2021-08/Jennifer_Wilkerson_300x300.jpg" /> <p class="ci_profile_name">Jennifer Weiss Wilkerson</p> <p class="ci_profile_title">VP and Chief Strategy Officer</p> <p class="ci_profile_company">Sheppard Pratt</p> <p class="ci_profile_award"> </p> <div class="ci_profile_social"> </div> </div> <div class="col-md-4 col-sm-4 ci_profile"><img alt="C. Richard Panico" src="/sites/default/files/2021-08/Richard_Panico_300x300.jpg" /> <p class="ci_profile_name">C. Richard Panico</p> <p class="ci_profile_title">President and CEO</p> <p class="ci_profile_company">Integrated Project Management</p> <p class="ci_profile_award"> </p> <div class="ci_profile_social"> </div> </div> <div class="col-md-4 col-sm-4 ci_profile"><img alt="Diane Weber" src="/sites/default/files/2021-08/Diane_Weber_300x300.jpg" /> <p class="ci_profile_name">Diane Weber, R.N., B.S.N., M.H.A.</p> <p class="ci_profile_title">Executive Director, Society for Health Care Strategy and Market Development (SHSMD)</p> <p class="ci_profile_company"> Association</p> <p class="ci_profile_award"> </p> <div class="ci_profile_social"> </div> </div> </div> </div> </div> <div class="col-md-1"> </div> </div> <div class="container-fluid CenterCallout_a"> <div class="row"> <div class="col-md-1"> </div> <div class="col-md-10 CenterCallout_a-Center"> <h4>Fuel Your Transformation</h4> <p>Health care leaders are more in need of innovative solutions than ever before. The <a href="/aha-transformation-talks">AHA Transformation Talks series</a> of video discussions among health care thought leaders offers insights to help hospital and health systems navigate health care’s new, disruptive environment and prepare for what’s next. Each 10-minute video in this series focuses on a transformational topic explored by the <a href="/environmentalscan" target="_blank">2021 AHA Environmental Scan</a> and SHSMD's <a href="https://www.shsmd.org/futurescan" target="_blank">Futurescan 2021-2026: Health Care Trends and Implications</a>. Explore the videos on this page for fresh ideas and best practices to guide you through this time of tremendous upheaval.</p> </div> <div class="col-md-1"> </div> </div> <div class="row"> <div class="col-md-1"> </div> <div class="col-md-10"> <div class="row rowEqual_768"> <div class="col-sm-4 CenterCallout_a_Holder CenterCallout_a-Center"> <div class="CenterCallout_a_Wrapper"><a href="/system/files/media/file/2021/08/TT_ep12-transformational-change.pdf " target="_blank"><img alt="icon" class="EffectiveEducation" src="/sites/default/files/2020-11/Speech_Bubble_icon.png" /> </a> <h2 class="CenterCallout_a_SectionTitle"><a href=/system/files/media/file/2021/08/TT_ep12-transformational-change.pdf " target="_blank">Abstract Overview</a></h2> <p>Read this abstract to learn about how current demands are impacting the health care workforce.</p> </div> </div> <div class="col-sm-4 CenterCallout_a_Holder CenterCallout_a-Center"> <div class="CenterCallout_a_Wrapper"><img alt="icon" class="EffectiveEducation" src="/sites/default/files/2020-12/Tools_icon.png" /> <h2 class="CenterCallout_a_SectionTitle">Sponsor Toolkit</h2> <ul> <li><a href="/system/files/media/file/2021/08/HC-Command-Performance-5-Keys-Infographic_IPM.pdf" target="_blank">Command Performance – 5 Keys on strategic initiatives </a></li> <li><a href="/system/files/media/file/2021/08/Healthcare_Charged_with_Transformation_SRM_IPM.pdf" target="_blank">Charged With Transformation – Execute critical initiatives and new skills</a></li> <li><a href="/system/files/media/file/2021/08/IPM-HC-Lessons-on-Execution.pdf " target="_blank">Lessons On Execution – Improve and Accelerate Implementation</a></li> </ul> </div> </div> <div class="col-sm-4 CenterCallout_a_Holder CenterCallout_a-Center"> <div class="CenterCallout_a_Wrapper"><img alt="icon" class="CenterCallout_a_Icon" src="/sites/default/files/2020-12/Documents3_icon.png" /> <h2 class="CenterCallout_a_SectionTitle">AHA Resources</h2> <ul> <li><a href="https://www.shsmd.org/resources/bridging-worlds2.0/contents" target="_blank">Bridging Worlds: The Future Role of the Health Care Strategist</a></li> </ul> </div> </div> <div class="CenterCallout_a_Wrapper"> <img alt="icon" class="CenterCallout_a_Icon" src="/sites/default/files/2020-12/Documents3_icon.png"> <h2 class="CenterCallout_a_SectionTitle">AHA Resources</h2> <p>xxxx</p> <ul> <li><a href="/">xxxx</a></li> <li><a href="/">xxxx</a></li> </ul> </div> </div>--></div> </div> <div class="col-md-1"> </div> </div> </div> <h3>Video Series Developed in Collaboration with:</h3> <a href="https://iprotean.com/"><img src="/sites/default/files/2020-11/Logo_iProtean_VirtualEd_834x313.jpg" /> </a> Thu, 19 Aug 2021 11:07:08 -0500 Mission/Vision/Strategy Health care strategists meet in Nashville /news/headline/2019-09-12-health-care-strategists-meet-nashville <p><em>Pictured: Shabnam Mogharabi, CEO and executive producer at SoulPancake, an award-winning media company, opened the meeting with insight into cutting through the negative online and social media messages to connect with people by celebrating personal and profession purpose.</em></p> <p>More than 2,000 health care strategists — including marketing, strategic planning, business development and communications/public relations professionals — attended the annual meeting of the <a href="https://www.shsmd.org">AHA’s Society for Health Care Strategy and Market Development</a> this week in Nashville. Opening speaker Shabnam Mogharabi, CEO and executive producer for media company SoulPancake, offered insight on connecting with people through social and online messaging that celebrates personal and professional purpose. Other keynote speakers included Jon Meacham, presidential historian and Pulitzer Prize-winning author; Sekou Andrews, creator of Poetic Voice; Zeev Neuwirth, M.D., senior medical director of population health for Atrium Health; and Carla Moore, vice president of sales strategy and education at HBO. SHSMD also honored Cristal Herrera Woodley, director of marketing, communications and customer engagement at Renown Health, with its 2019 Rising Star Award; and recognized the many contributions of former SHSMD board member Terri McNorton, who passed away earlier this year. During her career, McNorton was vice president for General Health System Baton Rouge, La.; Ochsner Health System New Orleans; and Bon Secours Health System based in Marriottsville, Md.</p> Thu, 12 Sep 2019 14:35:12 -0500 Mission/Vision/Strategy